For the 2nd month in a row, Cricket landed on the YouTube Ads Leaderboard. This showcases the top ads people choose to watch each month.
This time around, we got a little help from WWE® Superstar John Cena®. Everyone loves his meme, so Cricket decided it was time to bring it to life.
As Jason Nichols at Google said, “John Cena & Cricket Wireless Have Gone VIRAL on YouTube!”
Cricket held an audition for John Cena’s biggest fans to become ambassadors for the Cena Store at CricketWireless.com. What they didn't know: John Cena was there to bring the meme to life.
The reactions are priceless.
You never know when. You never know where. You won’t see him coming. You will only feel the power of… JOHN CENA!
Watch the video [VIDEO NO LONGER AVAILABLE] and see more from the production [VIDEO NO LONGER AVAILABLE].
“The Unexpected John Cena Prank | Hidden Camera” video also topped the most recent Ad Age Viral Video Chart, coming in at the #1 video for the week.
Cricket is also giving consumers more to smile about with a WWE® Superstar Sweeps*, where users can enter to win signed memorabilia from a WWE® Superstar and phones from Samsung and Kyocera.
NO PURCHASE OR SUBMISSION TO SALES PRESENTATION NECESSARY TO ENTER OR WIN. Sweepstakes begins 12:01 AM EST on 7/1/16 and ends 11:59 PM EST on 7/31/16. Open to legal residents of the 50 U.S. & D.C. who are at least the age of majority in their jurisdiction of residence at time of entry. VOID WHERE PROHIBITED. Subject to full Official Rules available at http://www.cricketwirelessrules.com/WWESuperStarSocialSweeps.pdf. Sponsored by Cricket Wireless LLC, 575 Morosgo Drive West Tower, 14th Floor, Atlanta, GA 30324. Administrator: CAA Sports LLC dba PGW, 1038 Princeton Drive, Suite B, Marina Del Rey, CA 90292.
Samsung and Galaxy Amp are both registered trademarks of Samsung Electronics Co., Ltd.
Kyocera is a registered trademark of Kyocera Corporation and Hydro VIEW is a registered trademark of Kyocera Communications, Inc.