What’s the news? Cricket Wireless is proud to work with ESPN Events to bring its hometown of Atlanta another exciting opportunity to celebrate the rich heritage of Historically Black Colleges and Universities (HBCUs)at the Cricket Celebration Bowl to be held on December 18th at the Mercedes Benz Stadium - Jackson State University vs. South Carolina State University.
Our support of HBCUs includes sponsorship of the Mid-Eastern Athletic Conference (MEAC) and South-Western Athletic Conference (SWAC)sporting events during football season and continues year-round on the campuses. We also worked with the MEAC and SWAC to create the HBCU Campus Ambassador Program, which helps to develop leadership skills through community work with up-and-coming Black leaders.
Throughout the football season, we’ve been traveling to HBCU campuses with the Celebration Bowl trophy and the Cricket Fan Zone trailer. Inside the trailer students have an opportunity to take an in-depth look at the history of HBCUs, win prizes, and take pictures with the trophy.
Why does it matter?
Through our collaboration with these organizations, our goal is to create authentic and culturally relevant experiences for our customers and the community.
We provided over 600 game day tickets to the Boys and Girls Club of Metro Atlanta (BGCMA) members and their families so the kids can experience the excitement of this year’s Celebration Bowl and get exposure to HBCU’s.
“Ultimately, through this important relationship and event, we hope to further expose the rich history and tradition of HBCU’s to more of Atlanta’s youth and reinforce that these opportunities are within reach,” says Tony Mokry, vice president & chief marketing officer, Cricket Wireless.
“We are committed to bring our youth and their families their next great moment this holiday season” said Jim Clark, president and CEO of Boys & Girls Clubs of America. “We are so thankful to Cricket Wireless for supporting our mission to help kids and teens reach their full potential and are excited to provide them with an experience they will never forget.”
About Cricket Wireless
Cricket is focused on inspiring smiles, one meaningful connection at a time. We offer an easy and high-quality wireless experience on our reliable nationwide network. Our affordable, straightforward service plans include monthly taxes and don’t require an annual contract. Our customers also enjoy basic to top-brand phones at affordable prices. The AT&T Prepaid Portfolio, which includes Cricket Wireless, was the fastest growing prepaid carrier in the United States in Q3 2021 and has been for the past three years.
Visit cricketwireless.com to learn more or find a store near you. Stay up-to-date with the Cricket Newsroom, and connect with us on Facebook, Instagram, Twitter and YouTube. Smile. You’re on Cricket.
Cricket is a subsidiary of AT&T Inc. © 2021 Cricket Wireless LLC. All rights reserved. Cricket and the Cricket logo are trademarks under license to Cricket Wireless LLC.
About Boys & Girls Clubs of America
For 160 years, Boys & Girls Clubs of America BGCA.org has provided a safe place for kids and teens to learn and grow. Clubs offer caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Boys & Girls Clubs programming promotes academic success, good character and leadership, and healthy lifestyles. More than 4,700 Clubs serve over 4.3 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide. National headquarters are located in Atlanta. Learn more about Boys & Girls Clubs of America on Facebook and Twitter.
2021 Cricket Celebration Bowl: Celebrating the Excellence of College Football Athletes, Honoring the Storied Legacy of HBCUs
Published on: 12/17/2021
Share this article: