Tough times call for bigger smiles and community outreach. Throughout Q1 it was all hands-on deck ensuring our communities “stress less and smile more.” #CricketNation has weathered many storms, yet we are standing strong for those most vulnerable in our neighborhoods.

Natural Disaster Relief
Communities in the western and southern United States are currently recovering from the impact of powerful thunderstorms and tornados. While our locations were not immune to the devastation, in true Cricket fashion we rolled up our sleeves to lend a helping hand. In Mississippi, eight Cricket drop off locations were utilized to collect donations for those impacted. Some of the relief items distributed included hand sanitizers, hand powered flashlights, and keychain flashlights.

We wanted to ensure our customers were able to connect with those who matter the most during the aftermath, so folks impacted were given an extension to make bill payments.

St. Patrick’s Day + Spring Meltdown Event
We joined the Joint Base Elmendorf-Richardson in Anchorage, Alaska in celebrating St. Patrick’s Day and their Spring Meltdown. Active military, veterans, and their families had the opportunity to experience the Cricket network through our tryCricket app and spin a prize wheel. The lingering winter chills were not as bad with warm smiles all around.

Retail Store Grand Opening
Thank you, Warren, PA for welcoming our newest Cricket Wireless retail store with open smiles! We partnered with the local YMCA to host the celebratory event in their parking lot. And invited first responders, local small businesses, and patrons of supercenters to grab a free meal from a food truck and enter a raffle for a TV giveaway. We are looking forward to strengthening our ties with our new neighbors.

Payday Sweepstakes
We love to surprise and delight #CricketNation. Across 17 markets we held 79 events promoting our tax season giveaway. Between February 16 through April 6, participants had the chance to be one of five grand-prize winners set to receive $2,500 towards their tax season savings.

These are just a few examples of how Cricket and our Authorized Retailers helped spread smiles for miles during the first quarter of the year. Stay tuned for more as we live our purpose of inspiring smiles one meaningful connection at a time.